Restaurant website marketing

How to get reviews for your restaurant

Getting reviews on social review sites for your restaurant is important for a number of reasons:

  • Local SEO
  • Creating awareness and trust in review readers due to social proof
  • Learning how your visitors truly see your establishment

Sites like Yelp, Google Local and Citysearch play a huge role in the f&b business nowadays. Having good reviews on these sites is very important for any restaurant, bar, café, pub, etc. nowadays.

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QR code tips for restaurants and bars

QR codes have become more and more popular with the mobile internet revolution and growth of the smartphone market, which makes the use of QR codes by restaurants more and more important as well.

Basically, a QR code is an image that anyone can scan with a smartphone equipped with a camera and a QR code scanner program. Once the QR code is scanned, the smartphone will interpret the “code”, and carry out the function requested by the QR code.

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Local SEO tips for restaurants, bars, cafés

Unless you’ve got a nationwide restaurant chain, you’re local. This is something you must understand if you’re setting out on increasing your Google local search rankings.

Even the best restaurant in town, the one where you can only get a table 2 weeks in advance, the one that all of your friends talk about, it is still a local establishment. Chances are that 80% of it’s customers are local, and the other 20% are tourists looking for a place to eat. Nobody is going to travel great distances for food or a drink.

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Restaurant directories for local SEO

Listing your restaurant/bar/caffé/pub website in as many local directories as possible is imperative to improving your establishment’s ranking in the search engines.

Listing your restaurant in all important directories is a manual process which will take a few hours, but you only have to do it once, so take some time off over the weekend, and make sure you get it done. To rank higher in Google, it isn’t enough to just submit your restaurant details to Google Places. Google aggregates data from the other directories as well, so you need to submit to all of the directories in this article.

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