Using Pinterest for Restaurants – Infographic
Pinterest is still a relatively new player in the social game, but it has amassed a sizeable following very quickly, with no sign of slowdown.
What is Pinerest? It’s basically an image sharing website, where users “pin” images, and share them with their friends.
You know the saying, “a picture is worth a thousand words”? That’s why Pinterest is huge! People love looking at pictures, and yes, pretty pictures of your restaurant’s dished, among other things, are great for pinning on Pinterest.
Let’s have a look at how restaurant owners can benefit from using Pinterest.
Read More9 content ideas for restaurant newsletters
Coming up with something really interesting to say, something your restaurant’s newsletter subscribers will definitely want to read, can be hard at times. You work hard on building your establishment’s email list, but writer’s block can set upon anybody.
If you’re having difficulties coming up with ideas for this month’s newsletter, here are a couple of tips to get those cogwheels turning:
Read MoreHow to get restaurant visitor email addresses
Getting the contact details from your virtual and physical restaurant visitors is the basic building block of having an effective, successful newsletter.
Keep in mind that with asking for an email address, you’re asking for personal information, which most people don’t give out easily. You really have to offer something of value to get their email addresses, but more on that later.
Where is a good place to get restaurant visitor email address?
Well, just about everywhere, for example:
Read MoreRestaurant website mobile optimization guidelines
Mobile is here, and it’s not going anywhere any time soon. People love the convenience of having all the information the Internet can provide at their fingertips, wherever they are.
People of all ages in cities of all sizes trust their mobile devices for guidance on where to have a bite or drink. According to a recent Google report, 30% of searches relating to restaurants are made off of mobile devices.
Read MoreHandling negative restaurant reviews and how to find them
Once you create your restaurant’s/bar’s/café’s profile on social review sites, such as Yelp, Google Places, and all the other restaurant directories, you will start getting reviews from your guests.
More and more people are relying on public reviews to make decisions, especially when it comes to where to eat, so keeping an eye on them is important, and should actually be part of your public relations strategy.
Read MoreOnline Marketing Guide for Restaurants & Bars
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